Designing a Global Digital Presence
Itsanashow Studio was challenged by Points North Studio to design a comprehensive digital platform for VITG. Our role included creating a user-friendly website, custom illustrations, and a cohesive set of animated icons to enhance both the interface and navigation. We crafted bespoke line-art illustrations inspired by VITG’s dual roots in Washington, D.C., and India, integrating geometric details derived from the brand’s logo.
These visuals reflect VITG’s global presence while establishing a consistent and professional identity. The minimalist design was further elevated with dynamic icon animations and a clean, intuitive interface that enhances usability and maintains visual harmony. The result is a versatile platform that embodies human-centered innovation, seamlessly connecting VITG with audiences across digital and physical touchpoints.